As the Associate Art Director for Wingstop CRM, I designed across email, display, web, and social media platforms. My role involved creatively exploring email layouts, crafting email GIFs, and creating static display banners, web banners, and social posts. I often animated crispy wings and chicken sandwiches. In 2021, I was part of the CRM creative team for Thighstop, collaborating with Leo Burnett, Chicago, and Hawkeye on an award-winning integrated campaign. In 2023, I designed several collaborations for Wingstop, including a limited-time flavor with rapper Latto and partnerships with sports teams like the Los Angeles Lakers. Additionally, my work has been featured on international Wingstop CRM channels.